I refreshed my branding and website!
My work is always evolving and so is my own brand. I felt it needed to be refreshed and brightened up and my showgirl also needed a make-over.
You don’t need to invent your brand, just like you don’t have to invent your own personality.
All is there already, just enhance, exaggerate and show it. Which is something Mae West understood like no other.
It’s not about the logo.
We seem to build our brands around logos, but logos on their own actually say nothing. Not without a brand, anyway. Your logo is not your brand.
Get your show on the road. My branding process in 4 steps.
A strong brand is more than a website and a pretty logo. If you’re ready to develop your brand with depth and purpose, then you need the foundation to last.
Begin at the beginning.
Deciding to start with developing your brand can feel really overwhelming. You know you want and need a new and beautiful brand, but where do you start? Begin at the beginning. 1st. You get clear on your brandstory. Your brand’s personality, your ideal audience, your...How Brand Archetypes help you define your brand identity
Do you know your brand’s archetype?
Why do certain brands appeal to you, make you want to buy them, make you laugh, feel good about yourself, make you feel happy, feel beautiful?