by Katrien | Jun 10, 2018 | Branding, Design Process, On creativity
What do playing the piano and designing a brand have in common? I used to play the piano when I was a late teenager. I was almost fanatical about it. It was a way to channel my emotions and I would get into a state of flow, playing for hours losing sense of time and...
by Katrien | Jan 3, 2018 | Branding, Design Process
What is your Brandstory? Do you know? Storytelling is a very powerful way to help shape your brand. The designing of brands is a form of visual storytelling. Here are 3 steps that will help you define your story and your ideal client’s story. 1. Understand who...
by Katrien | Jun 5, 2017 | Branding
A brand should be two things: classy & fabulous. Enough said. (Paraphrasing Coco Chanel here 😉.) If you have a vision and need a sophisticated brand to go with it, have a look at how I can help you. Click here to contact me. SaveSave...
by Katrien | Jun 1, 2017 | Branding
“We don’t see things as they are, we see them as we are.” – Anaïs Nin Good branding is about recognition and connection. It’s about you and your audience understanding each other. SaveSave...
by Katrien | Mar 8, 2017 | Branding
Cultivate your curves It’s International Women’s Day today and I thought I would celebrate it with these two quotes by two splendid female icons: Mae West and Dolly Parton. Cultivate your curves and find out who you are, is very much what branding is...